Alabama Fans Wear Crimson and White As Excitement Builds For New Season
8/1/2017 5:56:00 PM | General
Crimson Tide fans have a chance to win all-expenses paid trip to the College Football Playoff National Championship Game
TUSCALOOSA, Ala. - One month from today on September 1, the 13th annual College Colors Day will culminate months of fans' budding optimism and excitement for the new season, as students, alumni and fans all come together as one to cheer on their school through thick and thin all season long.
For Crimson Tide fans specifically, this will coincide with our #BamaGameday campaign that encourages fans to prepare for the upcoming season by purchasing and wearing Alabama clothing throughout the year. Beginning August 1 until August 6, fans will have the opportunity to win an officially licensed Alabama prize pack by posting pictures of themselves in their favorite Crimson Tide gear to social media while utilizing BamaGameday and UnitedWeFan in their post. The impact that our fans can have in this way is incalculable.
Additionally, fans have the opportunity to show their support for the Crimson Tide through various social media platforms. This year's College Colors theme, "United We Fan," highlights the emotional connection fans have not only to their school, but also to fellow fans when they see each other wearing the same name and colors, no matter the location.
Fans can visit www.CollegeColorsDay.com for 30 days of college gear giveaways and a chance to win prizes such as watches, tailgate games, hats and apparel. Through the website, fans will also have a chance to register for the chance to win one of two all-expenses-paid trips to the College Football Playoff National Championship Game in Atlanta, Ga. The tickets to the game will be provided by the College Football Playoff and Extra Yard for Teachers, the College Football Playoff's primary charity partner that empowers and honors the teachers that help student-athletes across the country realize their dream of attending college.
By sharing their own photos and stories across social media using UnitedWeFan and CollegeColors throughout the month of August, fans will have the chance to win brand new gear just by showing their school spirit. Starting in late August, fans will be able to add a custom school frame to their Facebook profile provided by the school's official athletic page. As the excitement builds to a crescendo nearing September 1, professional athletes, models, broadcast hosts, music artists and other social influencers will join fans in their social sharing of school pride. Last year's College Colors Day featured more than 75 different personalities beaming with school spirit.
With IMG College Licensing (IMGCL) representing the trademark licensing programs of more than 150 of the nation's leading universities, the annual celebration is dedicated to promoting the traditions and spirit that embody the college experience. College Colors Day is celebrated by thousands of organizations, retailers, classrooms and millions of individuals who don their team colors and share their school spirit with friends and colleagues.
About IMG
IMG is a global leader in sports, events, media and fashion, operating in more than 30 countries. The company represents and manages some of the world's greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is one of the largest independent producers and distributors of sports media. IMG also specializes in sports training; league development; and marketing, media and licensing for brands, sports organizations and collegiate institutions.
