2018 College Colors Day Set for Friday, August 31
8/28/2018 4:36:00 PM | General
Fans have the chance to win a trip to the 2019 College Football Playoff National Championship
TUSCALOOSA, Ala. – As fall rapidly approaches, and the Crimson Tide is preparing to take the field, Alabama fans everywhere are embracing the renewal of traditions and displaying their spirit for the kickoff of football season. This year's College Colors Day, taking place Friday, Aug. 31, will spark all Alabama fans nationwide to unleash their colors by wearing crimson and white to support the team.
The annual College Colors Day holiday allows Crimson Tide fans across the country to showcase their unmatched passion and pride by sporting their best gear and sharing photos and video on social media using the hashtag #CollegeColorsDay.
College Colors Day was created by the University's licensing partner, IMG College Licensing (IMGCL), to present a unified spirit day for college fans and supporters. Beyond showing their fandom on social media, fans can also visit www.CollegeColorsDay.com for discounts on new college merchandise. Through Sept. 2, fans can also use the website to enter for the chance to win a variety of prizes, including two tickets and a trip to the national championship in the Bay Area thanks to IMGCL's partnership with the College Football Playoff (CFP), and its charitable arm, Extra Yard for Teachers.
Whether going to work, school, or just spending time with friends, Alabama fans are encouraged to share in the excitement of a new season by wearing their colors on College Colors Day.
About IMG
IMG is a global leader in sports, fashion, events and media, operating in more than 30 countries. The company manages some of the world's greatest sports figures and fashion icons; stages hundreds of live events and branded entertainment experiences annually; and is a leading independent producer and distributor of sports and entertainment media. IMG also specializes in sports training and league development, as well as marketing, media and licensing for brands, sports organizations and collegiate institutions. IMG is part of the Endeavor (formerly WME | IMG) network.
